This month’s educational video focuses on The Price is Wrong – Market Value vs Replacement Value. It highlights the often-overlooked risk of underinsurance, where clients insure their assets for the incorrect value and face unexpected shortfalls at claims stage.

The video unpacks the key differences between market value, replacement value, and retail value, using practical examples to show how these values impact claims outcomes. It demonstrates how factors such as inflation, currency fluctuations, and the ongoing accumulation of household contents can result in clients being significantly underinsured without realising it.

It also explains the Principle of Average, helping clients understand how partial cover can result in reduced claim payouts, even when losses appear to fall within their insured limits.

Click here for our latest video.